Distracted Driving Awareness Month

April is Distracted Driving Awareness Month, and we want to reassure our employees know the safety measures we take here at Aldridge. 

Driving distractions come in four main forms:

Visual: Taking your eyes off the road to do something else, such as read a billboard

Auditory: Hearing something not related to driving like music or a phone call

Manual: Handling something other than the wheel, such as drinking your coffee

Cognitive: Thinking about anything other than driving - daydreaming or doing social rehearsals

in your mind (“Here’s what I’m going to say to my boss when I get into work”)

These distractions use cognitive energy that could be better applied to concentrating on driving safely. Scientific research tells us that our brains cannot do two cognitive-heavy tasks simultaneously, so we can eliminate this exposure by eliminating the distraction.

Vice President of Safety, O’Brien Mills, says, “Because text messaging requires visual, manual, and cognitive attention from the driver, it is by far the most alarming distraction.” 

We want all employees to know we care, and want everyone to drop the distractions and drive!